January 2019

January 24, 2019

Only You Can Determine Your Success as a Leader

2,017! That was the magic number. The DC Chamber of Commerce’s membership was stagnant. We had 1,400 members and we were bleeding. For every member brought in, we must have lost three or four. That was not a sustainable business model. I was the new President and CEO. It was my job the plug the leak and to figure out why a once proud membership base was jumping ship. As I spoke with key staff and did my research, it came down to one word: Value. Members were not seeing the value of the money they were spending. It was []